Generation Z: On a Track Toward Retirement Success – Content for Communication and Education

Generation Z, which consists of individuals born since 1996, is perhaps the first generation with the knowledge and outlook to potentially reach 99.7% retirement readiness by age 70.genz study cover 230x230

This research report on a survey of 2,000 Gen Z members provides you with content for communication with plan sponsors and with this next generation of retirement savers. It will demonstrate to plan sponsors your understanding of the current generation of workforce entrants, including their use of electronic devices and social media, their world views, who they listen to when making decisions, and their knowledge of retirement savings in general and 401(k) plans in particular.

This is extremely relevant content for your plan sponsor communication initiatives to enhance your position in the marketplace for retirement benefits. Take advantage by buying this timely report. The cost is just $1600, or $1250 with a registration for the Participant Strategy Roundtable.


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